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Pick Th Right ChoiceDepending on the purpose for your newsletter and how much time you have available you can develop your own program or “farm the service” out. The first decision ought to be if an eNewsletter fits in with your marketing strategy. Types Of eNewslettersENewsletters can de used for any type of promotion, announcement, education, reminder, etc. They can be used for sales purposes, meeting announcements, follow-up campaigns, etc. Whatever you used to do with cards and letters or phone calls you can now do with eNewsletters…only much faster and at a fraction of the cost.
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