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Overview Of eMarketing
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Why Should You Use It?
Why Should You Use It?
eMail marketing spending in the U.S. is growing quickly where other forms of advertising are flat or stagnating. eMarketer reports that U.S. companies spent $1.1 billion in 2000, $2.1 Billion in 2001 and $3.3 Billion this year. Jupiter Media Metrix believes the name of the game is diversification--digital marketing initiatives (e-coupons, promotions, and email for example) will generate $19.3 Billion by 2006.
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